digital brand
activation
at its finest

WT(F)resh?!

some people make
moonshine
we make
brandsshine

latest brief

  • a leading sportswear line is looking to earn market share among males 18-24 using a mobile video game

    no one will fucking buy that
  • a late follower tea brand wants to develop a loyalty program with females 40-60 using a vimeo content series

    i’ve already fucking made that
  • a hotel is looking to increase brand preference among empty nesters using a qr code

    i swear to god, if you say, “earned media,” i’m going to fucking cut you
  • a music festival is looking to build a synergistic relationship with toddlers using a misogynistic print campaign

    the senior client is off the wagon
  • a fledgling publishing house wants to develop a loyalty program with empty nesters using a homeless person

    david ogilvy couldn’t save that shit
  • a feminine hygiene brand wants to introduce game-changing brand values to females 18-24 using a radio ad

    someone get spike lee to direct that shit
  • a pioneering trading card game wants to increase loyalty with baby boomers using a youtube content series

    the copywriter shat himself. again.
  • a non-dairy substitute manufacturer is looking to develop an evergreen creative strategy that speaks to females 35-50 using a viral video

    give it to the junior team
  • an up-and-coming haircare product is looking to build contacts through email capture of dogs using a homeless person

    cp+b did that in 2005
  • an entrenched telecom company is looking to build a synergistic relationship with gen-xers using a parallax website

    it’s like a puppy shitting on your face. forever.
  • an audio electronics company wants to introduce game-changing brand values to people over 60 using a myspace partnership

    it’s a shit sandwich, and we’re all going to have to take a bite
  • a paper towel brand wants to increase engagement with pets using a mobile app

    the copywriter shat himself. again.
  • an entrenched tea brand is looking to increase brand preference among males 25-40 using a pr stunt at sxsw

    it’s super organic
  • a leading organic vegetable brand wants to introduce game-changing brand values to females 25-40 using a home page takeover

    the production team just called and said, “fuck you”
  • an otc antacid is looking to reconnect with lapsed customers who are males 40-60 using a blog

    mother. fuckin. effie.
  • a start-up auto insurance company is looking to develop an evergreen creative strategy that speaks to senior citizens using a casually racist commercial

    i don’t know what teen spirit smells like, but it’s probably something like this
  • a television franchise wants to promote its status as a global thought-leader to males 18-24 using a live music event

    account said, “yes,” they are, “fucking serious”
  • a toy manufacturer is looking to radically shift brand perception with males 40-60 using an integrated media campaign

    it’s the kanye west of advertising
  • an up-and-coming microwave dinner brand is looking to build a synergistic relationship with tweens using an iphone game

    this is gonna shit gold pencils
  • a replica movie prop manufacturer is looking to earn market share among stay-at-home moms using a digital magazine advertorial

    and the creative director wept a single tear
  • a sportswear line is looking to build a synergistic relationship with pets using a live music event

    i’ll need two more fucking hands to count the cannes lions this will win
  • a fast food chain wants to win back market share with females 18-24 using a youtube content series

    the senior client is off the wagon
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